From TikTok to top tips: how to win at the game of social media

Working in social media, Leala shares the expectation versus reality and the work behind the scenes that goes into social media accounts, giving a run-through of the social media landscape and its rapid growth.

Leala’s talk shares the key takeaway actions that people can use in their everyday jobs whilst highlighting some of the more ridiculous rumours, showcasing which tips work – and which definitely don’t.