The increasing value of a session

Leadoo’s Head of Marketing, and digital marketing veteran – Greg Landon – will draw heavily on both his digital agency and in-house experience to lay out a case for why sessions from specific quality traffic sources are in many cases, becoming scarcer and more expensive for marketers.

He’ll tackle the question of what a digital marketer’s response should be, and how we can keep website conversions and leads high, even as quality site sessions are coming at more of a premium.